

View-once only media: It allows users to share their videos and photos that can only be viewed once by the recipient.Group invitation privacy: Unlike WhatsApp, where anyone with access to a user’s phone number can add them to a group without their permission, invitees in Signal are first asked if they want to be added to the group.Some of its distinctive key activities include: Its key activities are almost similar yet different from WhatsApp. It depicts the measures a company takes to build and provide value to its customers. If everyone in your social circle is on WhatsApp, no amount of bells and whistles can make Signal more appealing.Īn operating model explains how a business works in order to provide value to its customers. On the other hand, WhatsApp provides value in the form of the network effect to the users. Recently, the organisation added payments (via MobileCoin) to its platform, enabling users to transfer funds between each other.This PIN feature protects users’ data as it doesn’t permit another device from being attached to the account and stealing data without the user’s permission. The app can be secured using the phone’s pin, passcode, or biometric authentication.The messages will be removed from both the sender’s and receiver’s devices after a given time. Signal allows its users to set timers for messages.Some of its most distinctive features are:


Being a non-profit and open-source platform, the organisation assures its customers that they don’t sell their personal information. It neither collects customer data (not even phone numbers or names) nor shares it with any third party. Signal’s end-to-end encryption ensures data security. WhatsApp’s customers switched to Signal as it is a more secure messaging service. It is the benefit they receive from consuming or experiencing the offering. The value proposition gives a reason to the customer to choose one product over the other.
